Press Release for New Book!

A publicity firm that I am working with is submitting a press release for my book.  I thought you might like to see it: 

Serial Entrepreneur Announces New Literary Format; “Prose/Art Exposition”, Helping Readers Navigate the Road to True Happiness.

Written by Oliver Abel IV, “Happiness: Cashing in Life’s IOUs” weaves together the worlds of psychology, philosophy, myth, the fine arts, and contemporary entrepreneurship into a ground-breaking new format coined “Prose/Art Exposition”. With his book helping readers answer five of life’s toughest questions, Abel’s work is poised to resonate with people around the world.

For Immediate Release

New York City, New York – There’s no denying that everyone wants to reach true happiness. However, while it may appear to be easier said than done, a compelling new book by Oliver Abel IV lays out the definitive roadmap to reaching this bold achievement.

The success of “Happiness: Cashing in Life’s IOUs” emanates from a groundbreaking new literary format designed and refined by Abel himself.

Synopsis:

This book weaves together the worlds of psychology, philosophy, myth, the fine arts, and contemporary entrepreneurship into a refreshing and entertaining narrative answering five questions, questions that most of us would like answered:

What is the roadmap to happiness?
Is the roadmap reliable, can it be trusted?
If I reach happiness, what can I expect when I get there?
What is the vehicle for traveling along the road outlined by the map?
With so much attention on achieving happiness, how does society flourish?

This book’s author, the curator of the exposition, delivers the elusive roadmap to happiness and the vehicle for traveling the road with map in hand, using a refreshing new literary device: Prose/Art Exposition, the space where intellectual “prose” meets “art.”

The “prose” is a synthesis of well-known ideas of three modern thinkers, leaders in their fields of psychology and classics, and four esteemed ancient philosophers. The “art” represents 78 works of great artists, poets, composers, and choreographers of the last 500 years, translating the “prose” into human feelings.

As the author explains, Prose/Art Exposition is more than a modern buzzword.

“This is the real deal; it’s an innovative device to deliver the roadmap to happiness. Everyone is in one of six galleries and each reader will discover which one they currently belong to. Most importantly, they’ll leave the exposition enlightened by an enriching display of life’s journey and inspired to harness the vehicle – the entrepreneur within each of us, to follow the lessons learned and travel forward to other galleries to reach happiness and the flourishing of society,” says Abel.

Continuing, “It’s much like a book-bound museum exhibit. However, by fusing the prose with art, readers will transition into a place where human feeling, experiences, and inspiration can empower them to achieve great things.”

With Abel as their curator, those with busy lives will find all ideas and artwork already sorted to uncover a visible roadmap that anyone can use as they travel along life’s journey.

With the book’s popularity set to rapidly increase, interested readers are urged to purchase their copies as soon as possible.

‘”Happiness: Cashing in Life’s IOUs” is available now: http://amzn.to/1g5dccc.

For more information, visit the book’s official website: http://happinessiou.com

About the Author:

The author has an MBA from Wharton and has spent the last 35 years as an entrepreneur. His career has taken him to Wall Street and into the operations of dozens of small businesses.

He’s also a semi-professional musician, an adjunct college professor, and is widely acclaimed for creating the unique college course, “Entrepreneurship and the Arts.”

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